The 1st Pillar of the 4T's of Digital Marketing Operations

"You can't build a great building on a weak foundation. You must have a solid foundation if you're going to have a solid superstructure." Gordon Hinckley

"TACTICS" are solutions designed to set the foundation for your future success, lay the groundwork & create the necessary base "strategy" on which you will develop your digital marketing operations.

We build simple and clear digital marketing strategies helping businesses to stay top-of-mind in the consumers' minds.

Your TACTICS (strategy) will include:

  • T: Target Audience
  • A: Approach (digital marketing operations’ goals)
  • C: Coordination
  • T: Trajectory (customers’ buying journey)
  • I: Influence
  • C: Communication Strategy
  • S: Situation Analysis

Back to the 4T's